Aspri Spirits Private Limited, one of India’s leading importers and
distributors of premium wines and spirits has inked an agreement with
Terroir India Pvt. Ltd to market and distribute their brand ‘Indus’
wines in India and international markets. This is Aspri’s first tie-up
with an Indian wine producer.
Speaking on the subject, Abhijit Vasantrao Kabir, director, Terroir
India Pvt. Ltd.said, “We have always chosen to be associated with the
best in the industry. Aspri Spirits has established itself as one of
the leading names in marketing and distribution of international wines
and spirits. With this tie-up, we aim to expand our footprint and tap
Aspri’s extensive market reach to help grow our brand. This tie-up
will surely help us reach out to all our critical markets across the
country and globally.”
Indus wines’ labels include – Indus
Vineyards premium Shiraz 2006 (Red wine), Indus vineyards Cabernet
Sauvignon 2007 (Red wine), Indus vineyards Cabernet Shiraz 2007 (Red
wine), Indus Vineyards Rosé 2007, Indus Vineyards Chenin Blanc 2007
(White wine) and Indus Vineyards Sauvignon Blanc 2007 (White wine).
The
pricing of these labels will vary from state to state depending upon
the local excise structures. In Mumbai these labels will be priced at
Rs 540 for Rosé, Rs 650 to Rs 800 for Cabernet Sauvignon, Rs 420 for
Chenin Blanc and Rs 540 for Sauvingnon Blanc.
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